---
title: "wacrm vs WATI: an honest open-source alternative comparison"
description: "WATI is one of the cheapest routes onto the official WhatsApp Business API at $19/month for three users — but the fourth agent forces an upgrade and extra seats run $24-69/month. wacrm is free and self-hosted with no seat count. An honest side-by-side."
canonical: https://wacrm.tech/blog/wacrm-vs-wati
datePublished: 2026-08-12
dateModified: 2026-08-12
author: "Arnas Donauskas"
license: "content © wacrm; product is MIT-licensed"
---
# wacrm vs WATI: an honest open-source alternative comparison

WATI is one of the cheapest ways to get onto the official WhatsApp Business API —
$19/month gets you a team inbox and broadcasts. wacrm is a free, MIT-licensed,
self-hosted WhatsApp CRM with no per-seat cost.

At three users, WATI is genuinely inexpensive and this is a closer contest than
you might expect. The gap opens as the team grows. Here is the honest version.

> **Disclosure:** wacrm publishes this comparison. Pricing below comes from
> WATI's own pricing page and was checked in August 2026 — plans change, so
> verify before you commit.

## The short version

- **Choose WATI** if you are a small team that wants to be live this week with
  no infrastructure to run, and you value a mature onboarding path onto the
  WhatsApp Business API.
- **Choose wacrm** if your team will grow past a handful of agents, you want
  sales pipelines rather than just an inbox, or you want to own the data.

## At a glance

| | wacrm | WATI |
| --- | --- | --- |
| Licence | MIT open source | Proprietary SaaS |
| Entry price | Free | $19/month (Growth, billed monthly) |
| Plans | — | $19 Growth / $49 Pro / $99 Business |
| Included users | Unlimited | 3 (Growth) / 5 (Pro) / 5 (Business) |
| Extra user | — | Not allowed on Growth; $24 (Pro), $69 (Business) |
| Advanced automation | Included | Pro and above |
| API calls | Unmetered (your server) | 10k/mo (Growth), 200k (Pro), 20M (Business) |
| Webhooks | Included, free | None on Growth; limited on Pro |
| Multiple WhatsApp numbers | One per deployment | Business tier only |
| Sales pipelines | Included | Not a pipeline CRM |
| Hosting | You self-host | Fully hosted |
| Data ownership | Your own Supabase project | WATI's infrastructure |

Meta's messaging fees are billed by Meta and are the same either way.

## The seat maths

This is where the two diverge sharply, and it is worth being precise rather than
hand-wavy about it.

- **Growth ($19/mo)** includes 3 users and **does not allow additional users at
  all**. Your fourth agent forces an upgrade.
- **Pro ($49/mo)** includes 5 users, then **$24 per extra user per month**.
- **Business ($99/mo)** includes 5 users, then **$69 per extra user per month**.

A ten-person support team on Pro is $49 + (5 × $24) = **$169/month**, or about
$2,028/year. On Business it is $99 + (5 × $69) = **$444/month**. Note the
counterintuitive shape: the higher tier charges nearly three times as much per
additional seat, so growing into Business for its features gets expensive fast.

wacrm has no seat concept. Ten agents cost the same as one: your hosting bill and
Meta's messaging.

At three users, though, WATI is $228/year all-in and requires zero operational
work. That is a real offer and worth taking seriously if your team is that size
and likely to stay there.

## Automation and API limits

WATI's **advanced automation is gated to Pro**, and its API is metered — 10,000
calls a month on Growth, with **no webhooks at all on that tier**. For an
integration that reacts to inbound messages, no webhooks is a hard blocker, not
an inconvenience.

wacrm's [public API](https://wacrm.tech/docs/public-api) and outbound webhooks are included and
unmetered, because the app runs on your own server; the only ceiling is your
hosting. Its [automations](https://wacrm.tech/docs/automations) and branching
[Flows](https://wacrm.tech/docs/flows) are not gated behind a tier either.

## Feature by feature

**Shared inbox.** Both do it well. WATI's is mature and well-supported; wacrm's
covers assignment, internal notes, tags, templates, and real-time collision
handling.

**Broadcasts.** WATI Growth caps at 15,000 broadcasts/month, unlimited on Pro and
above. wacrm's [broadcasts](https://wacrm.tech/docs/broadcasts) have no software-imposed cap — you
are limited by Meta's messaging rates and your own budget.

**Sales pipelines.** wacrm ships kanban [pipelines](https://wacrm.tech/docs/pipelines) with deal
values and stage totals. WATI is an inbox-and-campaigns tool rather than a deal
CRM, so if you are tracking opportunities you would pair it with a separate CRM.

**AI.** WATI's Astra AI Agents are an add-on on Pro and included on Business,
with metered AI credits. wacrm's [AI assistant](https://wacrm.tech/docs/ai-assistant) is
bring-your-own-key: you paste an OpenAI or Anthropic key and pay the provider
directly, with no markup and no per-seat AI fee.

## Where WATI is the better choice

- **You are three people and want to launch immediately.** $19/month and no
  server to run is hard to argue with. Self-hosting only pays off past a certain
  size.
- **You want guided WhatsApp Business API onboarding.** WATI does the Meta
  approval dance with you. With wacrm you follow the
  [WhatsApp setup guide](https://wacrm.tech/docs/whatsapp-setup) yourself.
- **You need several WhatsApp numbers under one roof.** WATI Business supports
  multiple numbers; wacrm is one number per deployment, so you would run an
  instance per number.
- **You want 24×7 support with an SLA.** wacrm has GitHub issues.

## Migrating from WATI

Export contacts as CSV from WATI and import them into wacrm. Chat history and
chatbot definitions do not transfer — carry the contact list, rebuild your
automations, start fresh on threads. The WhatsApp number is registered to your
Meta Business account, so it moves with you rather than being locked to WATI.

## The honest bottom line

WATI at $19/month for three users is the best-value entry point in this
comparison, and pretending otherwise would be silly. The reason to leave is
growth: the fourth agent forces a plan change, and the eleventh agent costs
$24–69/month on top of a plan you are already paying for.

wacrm's cost curve is flat. Ten agents, fifty agents, unlimited broadcasts, an
unmetered API — the bill does not move, because there is no vendor in the middle
metering it.

Start with [Getting started](https://wacrm.tech/docs/getting-started), compare the other hosted
tools at [wacrm vs respond.io](https://wacrm.tech/blog/wacrm-vs-respond-io) and
[wacrm vs Kommo](https://wacrm.tech/blog/wacrm-vs-kommo), or see the wider field in the
[open-source WhatsApp CRM roundup](https://wacrm.tech/blog/best-open-source-whatsapp-crm).
